We offer an extensive range of digital marketing solutions, each of which can help to raise awareness of your business, its products and services.
We can expertly handle your PPC campaigns, SEO, Social Media and Email marketing activities. Whether you choose just one online marketing strand or a combination of several, we’ll ensure that your business reaches the widest audience of potential customers.
Search Engine Optimisation (SEO)
Search engine optimisation (SEO) is the process of improving the position that your website appears at in the “organic” search results returned by search engines such as Google, Yahoo and Bing.
Websites that appear higher up in the search results will get more traffic to their pages, and potentially more business. Your goal is to get to page one and ideally to position one, but whether that is feasible largely depends on the market that you are operating in.
If your business is in a highly competitive and highly saturated market (such as travel) then we will need to spend a lot of time on your SEO and achieving the desired results can take time. However, if you’re offering a niche product or a service in a defined geographical area, then we can help get your business to page one with our SEO services in a shorter amount of time.
We help you define your SEO objectives & develop a realistic strategy with you. You may have in-house marketing teams who require support & guidance, or you may need us to be your full SEO team. We work in both ways & advise on the best approach.
Keyword & Market Research
Solid keyword & market research help guide SEO strategy and allow us to provide realistic projections and forecasts of opportunity within your market. We don’t make wild estimations or promises we can’t keep.
We analyse your website’s structure, internal architecture & other key elements that are weighted within the search engines algorithms to provide recommendations for improved relevancy & alignment in targeting your keywords. We advise on all aspects of SEO, from site migrations, to schema & more.
Paid Search (PPC)
Pay Per Click (PPC) is simple: Search engines like Google and Bing allow businesses and individuals to buy adverts in their search results. These appear above the non-paid organic search results. The search engine is then paid every time a user clicks on the sponsored advert.
When someone clicks on your PPC listing, they arrive at your website on a page you’ve selected, and you are charged an amount, no more than what you bid. So, if you bid £1 on the keyword ‘running shoes’, and that’s the highest bid, you’ll show up first. If 100 people click on your listing, then the search engine or PPC service will charge you a maximum of £100.
PPC, whether desktop or mobile, remains one of the key digital marketing aspects of today’s businesses. It’s the starting blocks from which many digital marketing campaigns are built — and from which many have succeeded.
We help our clients grow their businesses through social media.
We provide social marketing services designed to grow your business.
We use proven social media strategies to ignite interaction and engagement with your target audience.
We take the time to learn about you, your business and the market you operate in.
We take our time to understand your market and learn about your target audience.
We can then build a bespoke strategy for your business and use it to engage and interact with your social media followers, lighting up your social media profile.
We create your social profiles and make sure you look your best.
We will create or edit your existing social media profiles to ensure they are setup correctly, giving your potential new customers everything they need to know about your business. Including opening hours, contact details, company biography and more.
Whether you need to sell your products, share some big news, or tell a story, our campaign builder makes it easy to create email campaigns that best suit your message.
Connect your store, sell more stuff
When you connect your store with one of MailChimp’s hundreds of e-commerce integrations, you can create targeted email or ad campaigns, automate helpful product follow-ups, and send back-in-stock messaging.
Integrations with apps you already use
We integrate with popular apps and services like Salesforce, Eventbrite, Google, Twitter, Facebook, Shopify, and SurveyMonkey. This means you can easily sync your data from those services, import content from other sources, and learn how your campaigns are affecting your business. Our e-commerce collection in particular will help you track visitors to your store, capture order information, and pass all the data back to MailChimp.
Advanced analytics to grow your business
MailChimp offers advanced reporting features you can access anywhere. Monitor sales and website activity with revenue reports, and inform your email and advertising content with purchase data using Google Analytics. That means you can learn, refine, and optimize your email and ad campaigns to grow your business—all in one place.